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Adidas NEO Commercial With Selena Gomez – What’s the Song?

Maccabees
Fiction Records

Selena Gomez and her friends get into a bit of harmless trouble in a new Adidas NEO commercial, which doesn’t feature the music of the pop singer-actress but instead uses an edgier track from an indie rock band.

The forceful guitar riffs of ‘Pelican’ by British band the Maccabees serve as the soundtrack for the ad, which follows Gomez as she and a few partners in crime use paint and paper to turn cars, phone booths and stop signs yellow.

Gomez, the former Disney actress who achieved chart success with her last album ‘When the Sun Goes Down’ and earned widespread notoriety as the girlfriend of Justin Bieber, ends up wrapping an entire water tower in paper, while the Adidas NEO motto “Live your style” appears on the screen. The video ends with a link allowing viewers to enter to win a chance to meet Gomez, who has said of her partnership with the company, “I am really enjoying being involved with the design process and NEO is letting me have fun with this.”

‘Pelican’ was the first release from the Maccabees’ latest album ‘Given to the Wild’ and was the highest-charting single from the record in the U.K. The album arrived in North America in April 2012. In recent years, the Maccabees have opened for the likes of the Black Keys and Florence + the Machine.

Hear the Maccabees’ ‘Pelican’ in the Selena Gomez Adidas NEO Commercial

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