Chock this up to our simple minds: Guys apparently believe chicks wear red because they are looking to score.

Psychologists at the University of South Brittany in France studied a group of 120 males (ages 18-21). The men were shown a 20-year-old woman (wearing different colored t-shirts) and asked to rate her attractiveness and how likely she would have sex on a first date.

Red won (with flying colors) on both counts: she was most attractive when wearing it and thought to be more apt for more than a kiss. Researchers also found that "the item of clothing in question does not need to be a revealing." It's like the old saying goes "If she's wearing red, she'll meet you in bed." We made that rhyme up.

The other colors in the study — blue, green and white — all agreed that red is a pretty big whore.

[via The Telegraph]