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Pia Muehlenbeck — Babe of the Day

This self-described tomboy sure doesn’t dress the part… and that is a very good thing.

If you only looked at her Instagram feed, you’d think Pia Muehlenbeck spends all of her time rocking a swimsuit by the pool, or vacationing in tropical paradises… paradisees? Guys, how do you even pluralize paradise?

Anyway — looks can be deceiving. She’s actually an entrepreneur who works very hard at building a small sportswear empire. Hard work aside, we gotta imagine having a founder that’s also a drop dead gorgeous model tends to simplify the marketing of the products… especially when swimwear is one of them. Looks like we were wrong — viral marketing isn’t all bad.

My regular tanning pose… what?… wearing @showpo shot by @kane_vato ps NEW VLOG LIVE, LINK IN BIO

A post shared by Pia Muehlenbeck (@piamuehlenbeck) on

Counting down the days to #coachella ☀️ shot by @kane_vato

A post shared by Pia Muehlenbeck (@piamuehlenbeck) on

☀️ new vlog is up! LINK IN BIO

A post shared by Pia Muehlenbeck (@piamuehlenbeck) on

Outdoor showers are the best thing ever ☀️

A post shared by Pia Muehlenbeck (@piamuehlenbeck) on

On the edge of infinity @bulgarihotels shot by @kane_vato

A post shared by Pia Muehlenbeck (@piamuehlenbeck) on

Tropical daze in @_hautboheme_ shot by @kane_vato

A post shared by Pia Muehlenbeck (@piamuehlenbeck) on

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